Creating email marketing campaigns inside Eloqua is arguably the core functionality of the tool… but what if I told you that you were doing it wrong? As long as an email goes out to its intended target audience, you’re doing it right, of course — [...]
Last week, Oracle Eloqua announced a significant change to form fields coming in Release 487, scheduled throughout April. To limit security vulnerabilities, Eloqua Oracle will be enabling the “Must contain a valid number of characters” checkbox by default and setting it to a 35-character maximum [...]
I love this time of year. Not only are we seeing the ends of winter rapidly slip away (a big deal for us northerners), it’s also the time of year we get to celebrate the amazing work being done with the Oracle Marketing Cloud. On [...]
As you may know, Oracle has rolled out a new application framework and is deprecating (retiring) the Cloud Connector framework. There’s been some confusion about what this really means and if/how this impacts Relationship One’s Cloud Connectors. OK, so what does this really mean? All [...]
Since the dates for next year’s Modern Marketing Experience were announced, we’ve been waiting with angst for the 2017 Markie season to commence. And it’s finally here! Hooray! Oracle Marketing Cloud has opened up the application process for their Markie Awards, which honors outstanding achievements in [...]
Roughly 6 years ago I brought Eloqua into my previous company to begin catapulting our marketing efforts to the next level. I knew the product was better than the competition and I was confident we made the right choice for our needs. It wasn’t until [...]
