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Best Practices

182 items

  • Eloqua Syntax Errors
    Troubleshooting Syntax Errors with Eloqua uploads
    By Jess Sampson|Published On: May 9th, 2022|

    Eloqua is a powerful marketing tool. Everyday its used to perform complicated tasks and functions for an email to get out the door. But occasionally, Eloqua can be finicky. With all its power and functionality, sometimes it’s persnickety and vague in its error messages that [...]

    Continue Reading
  • Responsive Emails
    Are your Responsive Emails Actually Responsive?
    By Shilpa Shah|Published On: April 18th, 2022|

    Email marketing is on the top of the list when it comes to ROI in Marketing Automation. Data shows nearly 62% users now open emails on their smartphones, but still nearly 40% of recipients say they think marketing emails are not designed well for their [...]

    Continue Reading
  • Project Kickoff
    The Importance of a Project Kickoff Meeting
    By Relationship One|Published On: April 4th, 2022|

    A lot of effort is put into getting a project off the ground, but without a solid start you can find a project going off track very quickly. That is why I want to share with you the importance of a project kickoff meeting, and [...]

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  • Campaign Canvas Optimization
    3 Ways to Help Optimize Your Campaign Canvas
    By Kathi Adams|Published On: February 28th, 2022|

    Campaigns are at the heart of marketing automation. Campaigns enable you to create dynamic, personalized, and unique journeys for your contacts. Here are 3 ideas you can use when building your multi-step campaign canvas. 1. Create Campaign Templates You can create custom multi-step campaign templates. [...]

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  • Signature Rules
    Get creative with Signatures in Eloqua
    By Kim Amato|Published On: February 21st, 2022|

    We all know what a Signature is and all of us have one that is personal to us.  We can create them by writing them out or digitally but either way they are personal, and it helps to identify us. When you personalize your Marketing [...]

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  • Time Management
    Effective Time Management
    By Anita Mazurek|Published On: February 10th, 2022|

    Time management is the method in which one plans and controls how much time to spend on tasks. Effective time management enables you to complete more in a shorter period with lower stress. Set goals Start with setting goals for the day/week that are attainable [...]

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