With the Universal Webhook Connector for Eloqua, within minutes, send data from nearly any external system to your Eloqua platform. The Universal Webhook Connector app lets you:
- Set up new inbound webhook in minutes
- Generate unique API endpoint to send data
- Set up parameters to capture data from a source system (e.g., commerce system, CRM, etc.)
- Parse simple or array content
When enabled, data passed into the webhook can be mapped and written to Eloqua Contact and Custom Objects fields in near real-time. Some use cases include:
- Connect e-commerce systems to leverage purchase history in marketing campaigns
- Connect event registration software to update or add new registrants as Contacts
- Connect any third-party software capable of making webhook calls to trigger near real-time data writing in Eloqua
