Oracle Unity Behavioral Intelligence

Oracle Unity Behavioral Intelligence (formerly Infinity) is a tool that helps you collect and evaluate prospect and customer behaviors in real time. With Oracle Unity Behavioral Intelligence (UBI), you can use AI and machine learning to obtain intelligence from that data, and combine both to personalize the digital customer experience (CX) at the extreme scale.

Imagine giving each of your customers an individualized experience, based on everything you know about them. It’s like having a superpower! And with Oracle Unity Behavioral Intelligence, it’s easier than ever before.

Whether you are looking to power up your Oracle Eloqua or Oracle Responsys platforms using behavioral intelligence or already have Oracle Unity Behavioral Intelligence or Oracle Unity Streams and just need a little help, we’ve got your back.

Unity Behavioral Intelligence Consulting Services

Oracle UBI Implementations

Signals, signals everywhere….where to begin. There are a number of steps to implementing Oracle Unity Streams or Oracle Unity Behavioral Intelligence, from tag deployment to start capturing data, to building out your use cases (e.g., abandon cart, abandon browser, purchase events, etc.), to setting up website and/or Responsys recommendations, to leveraging Oracle UBI Analytics. Thats why we are here to help out.

Oracle UBI Expert Services

Everyone needs a little help from time-to-time. Our Oracle UBI expert consultants can help you get the most out of your Oracle UBI investment. We can help you build an overall signals strategy, optimize your Oracle UBI or Oracle Unity Streams tagging/data capture or create custom scripts to make sure you are capturing the correct signals, build out Oracle UBI Connections and Actions…you name it, we’ve got you covered.

Systems Integration

Unity Behavioral Intelligence craves data…and we can help you get it. Whether you need to define and deploy a web tagging strategy, get cart information from a data layer, capture mobile app signals with the Infinity SDK, or send real-time signals to tools like Eloqua, Responsys, or other endpoints (e.g., webhooks, SFTP, data warehouse)…let us help you out.

Data Management

Data capture, data activation, data optimization, data for analytics…Oracle UBI is all about data. Our Oracle UBI experts are here to help you capture, optimize and activate all of the digital data signals.

Reports & Dashboards

Oracle UBI Analytics offers flexible reporting and dashboard tools to view data on what actions a customer took and who they are. We can help you enable out-of-the-box reports as well as build custom reports and dashboards that meet your specific business/reporting needs.

Customized Training

Have new team members that need to learn Oracle UBI? Trying to remember something covered during your implementation? Learn from an expert. We have a wide variety of standardized training curricula or can customized materials tailored to your team’s specific needs.