There are many ways you can prepare ahead of time to ensure a smooth transition, when planning for a marketing automation platform (MAP) migration. From data cleansing, to hands-on training, and stakeholder expectation management, there are proactive steps you can take now to lay the [...]
Want an easy way to build and send a message out to your audience? Try using Braze Content Cards! Think of them as a pop-up banner, modal, modules, or inbox notification displayed to your audience. Braze’s Content Cards are a messaging channel that can be [...]
Braze offers the flexible, intuitive, user friendly experience we all dream of for data integrations. For almost all of these methods, you yourself have the power to import data into Braze yourself! Import Data into Braze through one of the following six ways: Software Development [...]
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Looking to streamline your Eloqua workflows? Utilize one of the Relationship One apps that are designed to do just that. This guide provides an overview of five of their most popular apps, covering installation tips, key features, use cases, and pricing. Whether you’re aiming to [...]
Salesforce Marketing Cloud (SFMC) features to help you tailor personalized content & experiences in the customer journey. SFMC can encourage potential prospects and future customers to find relevance within your offerings, engage with your content, and hopefully grow to become a brand loyalist. Favorite Salesforce [...]
Email marketing has dramatically evolved in the last decade with the advent of personalized content, to personalized campaigns, to personalized multi-channel EXPERIENCES. With this evolution, the question arises… after all of our efforts, how are we doing? How do we measure up against our peers? [...]
