Making the big move from Oracle Eloqua to Adobe Marketo Engage? There are so many things to consider, remember, and make decisions on to make sure that making this change is successful and the least disruptive as possible. As you work through the migration process [...]
At Relationship One, the thing we are most proud of is the success of our clients and partners. Nothing makes us happier than sharing stories of transformation and growth on our Inspired Marketing Podcast. We wanted to find a way to continue sharing these stories [...]
What goes together better than peanut butter and jelly? Maybe peanut butter and chocolate? That could be a tough debate. However, finding the perfect combination of marketing technologies is an even better treat than scarfing down a peanut butter cup. Is that taking it too [...]
You just asked me that. It is never a good feeling when asked for the same thing again and again. That is true whether it occurs during a conversation, when completing a form or even when it is something so simple as entering the same [...]
Word has come down from above. The company has decided to switch marketing automation platforms this year. You’ve been using Adobe Marketo Engage (Marketo) for years; you are an expert power user and by the end of the year, you and your team will be [...]
What is the Eloqua Engage Sales Tool? Eloqua Engage is one of Eloqua’s Sales Tools. It reduces the need to continuously re-create emails that are frequently used throughout the sales process. Using this sales tool helps to ensure you are using marketing approved messaging, branding [...]

