Inspired Marketing: Newport Healthcare’s Victoria Kan on Elevating a High Standard to the Next Level
Victoria Read Kan is the Vice President of Marketing at Newport Healthcare. With the help of Eloqua, she has taken a highly talented marketing team from good to great. This well-oiled machine is now leading the industry with more incoming volume for the business than ever before as well as [...]
Inspired Marketing: AT&T’s Sangeeta Nayak on How to Plan for Setbacks as You Prepare for Success
Sangeeta Nayak is a former MarTech Leader and CDP Product Owner at AT&T. Recently, Sangeeta undertook a CDP initiative to better enhance and streamline AT&T’s leads with Eloqua. She shares her journey, her results, and what she wishes she could re-do if given the chance to do it all over [...]
Inspired Marketing: Maximizing Marketing Impact: How Eloqua Drives Revenue and Engagement in Sports
Dive into the world of sports marketing with Michaela Patt, the Marketing Automation Manager at Paciolan, Kaisha Excell, the Email Marketing Manager at the University of Notre Dame, and Gabe Merville, the Analytics and Strategy Coordinator at LSU Athletics, as they discuss the transformative impact of Oracle’s Eloqua software on [...]
Inspired Marketing: Oracle’s Stephen Streich on the Evolution Of Customer Data Platforms And The Impact Of Generative AI
Stephen Streich is the Group Vice President of Product Management for Oracle Marketing. He brings over two decades of expertise in martech, adtech, and customer experience software. Known for his role in the successful IPO of Eloqua and its integration into Oracle Marketing Cloud, Stephen talks about the evolution of [...]
Inspired Marketing Magazine – Winter 2023
At Relationship One, the thing we are most proud of is the success of our clients and partners. Nothing makes us happier than sharing stories of transformation and growth on our Inspired Marketing Podcast. We wanted to find a way to continue sharing these stories of inspiration. The Inspired Marketing [...]
Inspired Marketing: PathFactory’s Christine Polewarczyk on Crafting the Ultimate AI Roadmap for Marketers
Christine Polewarczyk is the Senior Vice President of Product Marketing and Research at PathFactory. Prior to PathFactory, Christine was the Vice President and Research Director of Content Strategy and Operations at Forrester. In this episode, Christine delves into the evolving landscape of content intelligence and the pivotal role of AI [...]
Inspired Marketing: iHeartMedia’s Jake Dworkis on Internally Amplifying the Impact and Helpfulness of Marketing
Jake Dworkis is a seasoned marketing professional currently serving as the Vice President of B2B Marketing at iHeartMedia, a leading global media and entertainment company. Based in New York, Jake is instrumental in shaping and executing innovative marketing strategies that drive business growth and enhance brand visibility. In this episode, [...]
Inspired Marketing: Cornerstone Building Brands’ Erin Hopple on Building an Automation Process for Client Alerts
Erin Hopple is the Digital Marketing Manager at Cornerstone Building Brands. She has extensive experience in leading innovative lead generation and digital marketing campaigns. With a focus on understanding customer journeys and buying behaviors, Erin excels in implementing marketing automation, enhancing online lead generation, and driving successful lead management practices. [...]
Inspired Marketing: Hibu’s Antoinette Ward on Executing a Successful Digital Marketing Strategy
Antoinette Ward, AVP Marketing Strategy & Delivery at Hibu, has over 20 years of marketing experience and works with her collective team to improve organic traffic, keyword ranking, SEO lead traffic, and more. In this episode, Antoinette shares how to balance both the science and the art of marketing, why [...]
Inspired Marketing Magazine – Spring 2023
At Relationship One, the thing we are most proud of is the success of our clients and partners. Nothing makes us happier than sharing stories of transformation and growth on our Inspired Marketing Podcast. We wanted to find a way to continue sharing these stories of inspiration. The Inspired Marketing [...]
