Whether you are an Oracle Eloqua user who has recently learned that your Marketing department has decided to migrate to Salesforce Marketing Cloud (SFMC) or a Salesforce Marketing Cloud user tasked to migrate to Oracle Eloqua, the task can make your mind spin. You likely [...]
In the dynamic landscape of modern marketing, the ability to integrate and harness customer data efficiently is crucial for delivering personalized and targeted experiences. Oracle Unity Customer Data Platform (CDP) and Eloqua are powerful tools that can be used together to significantly enhance your marketing [...]
Laying the Groundwork for a Successful SMS Implementation The Oracle Eloqua SMS module gives Eloqua true multi-channel capabilities allowing text messages to be sent to contacts directly from a campaign canvas. The module is full service, meaning Oracle manages all interactions with global carriers to [...]
Making the big move from Oracle Eloqua to Adobe Marketo Engage? There are so many things to consider, remember, and make decisions on to make sure that making this change is successful and the least disruptive as possible. As you work through the migration process [...]
What goes together better than peanut butter and jelly? Maybe peanut butter and chocolate? That could be a tough debate. However, finding the perfect combination of marketing technologies is an even better treat than scarfing down a peanut butter cup. Is that taking it too [...]
You just asked me that. It is never a good feeling when asked for the same thing again and again. That is true whether it occurs during a conversation, when completing a form or even when it is something so simple as entering the same [...]