Are you undecided about attending Interact 2014? Think no further. Here is a list of reasons to attend this year’s modern marketing conference from July 16-18 in San Francisco!

Learn with AND from marketing leaders
Attendees and speakers include C-level executives, VP’s, directors, and managers of marketing responsible for a variety of interactive and direct marketing disciplines, including email, social, mobile, e-commerce, search marketing, analytics, merchandising, database and promotions.

Be inspired from the best and the brightest in the field. A few of the key speakers at this year’s event include:

  • Hugh Herr – Associate Professor/MIT Media Lab
  • Shar VanBoskirk- VP/Principal Analyst/Forrester Research
  • Jonathan Perelman – VP & GM of Video/BuzzFeed
  • Wade Tibke – Marketing Director/Tableau

Marketing leaders from other notable companies include: JCPenney, DocuSign, United Airlines, Comcast, LinkedIn, Lenovo, Shutterfly, and Quicken Loans. For a complete list of speakers visit: responsysinteract.com/agenda_keynote

A “Legend”ary experience
The rumor is true! Nine-time Grammy Award winner John Legend will speak at this year’s Interact conference. He will make for a creative addition to an already impressive list of speakers.

John Legend has revealed several personas during his award-winning career: Singer/Songwriter, Musician, Producer, Philanthropist, Entrepreneur. Be there for a once-in-a-lifetime experience, as he closes the keynote session on day one.

A Modern Marketing Experience
Interact 2014 makes up for the absence of Eloqua Experience in 2014. Similar to previous Eloqua Experience, day one of Interact is all-day education lead by Eloqua University team members. Also, this is the event to get the inside scoop on the Oracle Marketing Cloud road map from John Stetic, Group Vice President, Products and Steve Krause, Group Vice President, Product Management, Oracle Marketing Cloud.

Eloqua Advocates to be doted on!
Eloqua is hosting a customer appreciation dinner exclusively for their Eloqua Advocates, to show their appreciation and to take advantage of the opportunity to spend time together in this terrific setting. Additional perks for these VIPs include an opportunity to go backstage and meet and greet special guests, VIP keynote seating, a customer obsessed booth, and more!

San Francisco + July = Great Getaway
July is one of the most inviting months to visit San Francisco with average temperatures in the high 60’s/low 70’s.

The Moscone West venue, where the conference will be held, is centrally located in downtown San Fran. You’ll be steps away from the Yerba Buena Gardens, renowned museums, and cultural attractions, world-class shopping on Union Square, and AT&T Park (home of the San Francisco Giants).

Think about extending your trip and enjoy the scenic pleasures of the Bay area with a trip to Pier 39, Muir Woods or Wine Country.

Interact 2014 is not a Sales Pitch

Interact is about expanding knowledge and becoming marketing thought leaders. You will get exposure to all products within the Oracle Marketing Cloud suite but more valuable, how customers are using these products to unify their data, engage relevant audiences, and analyze their performance to drive a world-class customer experience.

You will leave with actionable insight. Interact offers more than 30 breakout sessions that provide insight to enhance marketing activities for both new and experienced marketers. Training sessions include responsive design and coding, data cleansing, and revenue performance management.

“Attending the conference was like drinking a Red Bull…. I left re-energized about digital marketing and was anxious to start implementing the best practices, new capabilities, and other ideas once I got back home.” – Past Attendee

Rock out with The B-52’s
Party with the world-renowned band that brought you the hit song “Love Shack”! The B-52’s will be hosting a private concert for all attendees to enjoy from 9pm-11pm on Thursday, July 17th.

With over 35 years of experience and 20 million records sold, The B-52’s know how to create an energetic and colorful performance that is sure to leave a lasting impression.

It’s what you know, AND who you know
Interact 2014 is a breeding ground for industry thought leaders to form business connections. You will have the opportunity to network with not only current Eloqua users, but also marketing leaders from companies of varying industries, sizes and stages in their progression of modern marketing.

We’ll be there!

Relationship One did not want to miss out on participating in the conversation of how Oracle Marketing Cloud is advancing the marketing industry. As the first veteran Eloqua partner to achieve Oracle Eloqua Marketing Cloud Service Specialization, we will present in both the Partner Pavilion and breakout sessions speaking about how our Eloqua customers are:

  • increasing their usage and efficiency with the the platform’s built-in functionality.
  • leveraging behind-the-scenes outlets to build out-of-the-box solutions.
  • measuring and predicting their marketing efforts via industry-leading analytic and visualization tools.

Additionally, we will be showing off new and popular apps from the Relationship One AppCloud.

Don’t be left with your head stuck in the marketing cloud wondering what the future holds for B2B and B2C marketing organizations. Attend Interact 2014 and leave with practical and actionable strategies that will undoubtedly benefit your marketing efforts!

Register now and receive a $99 discount by entering the promo code at check-out: CUSTSPNSR99.

For additional information about Interact 2014, visit: responsysinteract.com.

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By |Published On: June 26th, 2014|Categories: Events & Webinars, Oracle Eloqua|

About the Author: Relationship One

At Relationship One, we empower organizations to modernize their marketing through strategy, technology and data. With a core staff of experienced marketing consultants, integration specialists, data analysts and development gurus, we have a well-respected track record for delivering solutions that meet our customers’ unique business needs.